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Automotive Digital Marketing Professional Community

dealerELITE Network

AutoConnections Conference and Exposition (AutoCon)

More than three dozen auto industry sites and media channels throughout the blogosphere, Facebook, LinkedIn, Twitter, YouTube, Slideshare, Wordpress and other popular auto industry targeted networks.


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Photos on the ADM Professional Community

Appointment's sells cars!

by Manny Luna Appointment's sells cars!

Proper Preparation Prevents Poor Performance

by Adam Ross Are your dealership's public ‪#‎reviews‬ helping or hurting your sales? Read this and learn how to find out how to monitor and improve your dealership's Online Reputation. http://bit.ly/1zYs1do

Sell-24-Cars-Per-Month=By-Setting-3-Appointments-Per-Day

by Adam Ross How can Internet Salespeople and BDC Reps be responsible for selling 24 cars per month each? By setting 3 appointments with their active leads and sold customers. Every day, 5 days per week. Do the math! http://bit.ly/1pwOx5Y

When your're doing link building right, you don't even need the links!

by Manny Luna When your're doing link building right, you don't even need the links!

CarChat24 Staffed Dealer Chat Services

by Ralph Paglia Learn more about CarChat24 Staffed Dealer Chat Services at http://www.showroomchat.com/

dealerELITE Featured Blogs

AutoCon Launches “Your” Best Practices

AutoCon Launches “Your” Best Practices

Las Vegas, NV – The Third Annual AutoCon reinvents the automotive conference with a new and innovative format unlike any other industry event, which is attendee driven.  The majority of AutoCon’s speakers and trainers are actual dealer…

Gas Prices Decline And So Does The Market

Here are the latest trends and insights on the used car market according to Black Book data and Ricky Beggs. The market continues the more traditional seasonal movements and for the first three weeks of July the average change amount has increased within the cars and trucks. This past week the cars average segment change was -$68 as compared to the previous two weeks of -$56 and…

Your Dealership's Staff Wants a Culture of Appreciation

A dealership is often a high-stress environment, and if you don’t have a viable plan to show your employees that you appreciate them, you’re going to have to hire and re-hire over and over and over again…ad infinitum.

So how do you typically show your employees that you appreciate them for their work? The money. You give your team monetary incentives in return for…

Don't use that tone of voice with me

Recently, certain companies have faced major scrutiny for poor handling of customer concerns. How you treat customers is a reflection on how your business operates as a whole.

This week on Hard…

FOCUS ON IT AND MAKE IT COMPELLING

Motivation is a psychological feature that induces an organism to act towards a desired goal and elicits, controls, and sustains certain goal-directed behaviors. It can be considered a driving force; a psychological one that compels or reinforces an action toward a desired goal. For example, hunger is a motivation that elicits a desire to eat. Motivation is the purpose or psychological cause of an action.…

ADM Professional Community Videos

What's the ROI of Your Mother?


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A classic. This is the story of what happened when I was confronted by really skeptical CMO who wouldn't take my normal answers. Ok, so maybe I could have…

Apple By The Numbers


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Apple by the Numbers asks how many iPads are sold every minute? Why did The Beatles sue Apple? How much money has Apple got stashed abroad? Find out by watching this…

Automotive Video Pioneer - Ken Beam shows `09 Civic EX at Douglas Infiniti in Summit NJ | NJ Honda


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Some call me the Automotive Video Pioneer.......... Then again, my Friends just call me Ken......

Crank up those speakers & watch Ken Beam from Douglas Infiniti show a sharp 2009 Honda Civic EX Sedan!
Check it out! This Civic EX has 105,339 miles and is Car Fax CLEAN..... No accidents.…

Dealer Principals & GMs Must Watch! The Greatest Misconception in Content Marketing


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The truth about content marketing revealed. eServeU posted this video which is coming from moz.com's "Whiteboard Friday".
 

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NJSEOs Jon posted a blog post

Volvo's First Crossover, The 2015.5 Volvo XC70!

The All-New 2015.5 Volvo XC70 Crossover from Ramsey Volvo!Where refined luxury, style and versatility meet, the 2015.5 Volvo XC70 Crossover was designed to suit all of your needs from on-road performance and fuel efficiency to all-terrain capabilities combined with a rugged exterior. The 2015.5. Volvo XC70 is full of many unique features and…See More
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Featured Blog Articles from the ADM Professional Community

BLACK BOOK & FITCH RATINGS RELEASE LATEST VEHICLE DEPRECIATION REPORT

Used Vehicle Depreciation Rates Rise To Recession Levels

Depreciation rates on used vehicles are nearing levels not seen since the recession, though the trend will soon reverse and likely lead to marginally higher losses for U.S. auto ABS, according to the latest joint vehicle…

The Three C's of Dealership Specials


Heidi Suke, Cobalt Account Advocate
by Heidi Suke, Account Advocate

Are you leveraging all of the tools your website vendor offers to highlight specials on your dealership's site? No?! Why?! Nailing your…

The Key to Increased Service Absorption Is Efficiency

Last week, Automotive News highlighted Redlands Auto Plaza, a Southern California dealership that is doing some pretty creative things within their service department to increase absorption.…

2014 Jeep Grand Cherokee SRT Reviewed!

What's New on the 2014 Jeep Grand Cherokee SRT Edition? 

For 2014, the all-new Jeep Grand Cherokee SRT is powered by an 8-Speed Transmission that either functions via it's fully electronic automatic mode or via paddle shifters to make driving the 6.4L HEMI loads of fun! Eco Mode and Fuel Saver Technology are also two features offered…

Strong Leaders Serve

Watching a grown man cry over being offered a banana is something I won't soon forget.

This is exactly what happened as I was on a team that ministered to inmates at the Neal Unit. This unit is one of many state prisons in Texas that participates in the Kairos Prison Ministry. I was honored to have spent…

Blog Posts

Car Dealer Resource Links for Automotive Professionals

Automotive Industry Online Resources for Car Dealers and Automotive Professionals

Listed Below are several groups of useful and important links

for Automotive Professionals and Car Dealers seeking to improve

business operations, marketing and sales for new and used vehicles,

service, repairs, parts and accessories...…

Continue

Posted by Ralph Paglia on February 18, 2010 at 5:10pm

Forum

Intelligent Lead Routing; What Is It?

Have you ever been in a situation where you were able to review leads prior to assigning those leads to a salesperson?If so, and if you are a sales manager who cares about increasing sales, you most likely looked at the characteristics of each lead before deciding which salesperson to assign that…Continue

Tags: Lead Routing, Internet Sales Manager, Internet Leads, Intelligent Lead Routing, Assigning Leads

Started by Ralph Paglia in Internet Lead Management Dec 7, 2010.

Internet Sales Managers; What is the Biggest Challenge You Have Faced Lately?

We would like to hear from some ISM's out there about what it is like being an Internet Sales Manager today and What is the Biggest Challenge You Have Faced Lately?

Tags: Lately, You Have Faced, Biggest Challenge, What is, Internet Sales Managers

Started by Ralph Paglia in Internet Sales Department Aug 3, 2010.

Automotive Media Partners, LLC Marketing Charts and Metrics

ADM Professional Community Forum Discussions

A brilliant new idea for getting more positive online reviews

Brilliant! Auto dealer trying to get more positive online reviews? Here is an easy new technique: "Postcard and Page."
http://searchengineland.com/forget-review-handout-use-pp-get-reviews-196525

The Social Media Fallacies That Are Hurting Your Business

Let’s face it, there are a few misconceptions about how to use social media. Some people think it’s useless, while others go hog wild with their posting strategies. In this blog post I will go over some of the misconceptions I’ve learned along the way of being a social media coordinator to achieve maximum satisfaction and maximum results from your social media campaigns.

Social Overload

First and foremost, I can’t tell you how many marketers I’ve spoken with…

BDC

Social / Reputation / Digital Marketing - Miami Automotive Retailer

I am helping a client in Miami try and locate a qualified expert in social media / reputation management / digital marketing. Bilingual Spanish / English. Must have excellent written and oral skill sets. Send me your resume to automol@outlook.com

Internet Manager Contests

I would like to have a contest between each of our stores with the winning internet manager receiving a trip to one of the upcoming digital conferences.  I have some ideas but if anyone has any ideas they would like to share that would be great.  I plan to run the contest for at least 3 months to determine the winner. 

Thanks,

dealerELITE Latest Activity

Rebecca Ward's video was featured

Rebecca Ward's video was featured

What you need to know Facility Safety Program Development

Developing a facility safety program is no easy task; there are many State and Federal regulations that must be accounted for. In this webinar, Janet Wimmer will not only help you understand why you need a plan and what the benefits of a written…

Latest Activity at the ADM Professional Community

M Nasseri is now a member of Automotive Digital Marketing ProCom

M Nasseri is now a member of Automotive Digital Marketing ProCom

Manny Luna posted a status

Manny Luna posted a status
"#MAZDA OFFICIAL VEHICLE OF THE ROCK ‘n’ ROLL LAS VEGAS MARATHON & HALF MARATHON. http://j.mp/1nSohjR"

Jon Borgeson posted a discussion

Jon Borgeson posted a discussion

A brilliant new idea for getting more positive online reviews

Brilliant! Auto dealer trying to get more positive online reviews? Here is an easy new technique: "Postcard and Page."http://searchengineland.com/forget-review-handout-use-pp-get-reviews-196525See More
 
 
 

AMP manages the ADM Professional Community, DealerElite, the AutoCon Conference and an extensive network of auto industry media channels

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Videos on ADM Professional Community

What you need to know Facility Safety Program Development


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Developing a facility safety program is no easy task; there are many State and Federal regulations that must be accounted for. In this webinar, Janet Wimmer will not only help you understand why you need a plan and what the benefits of a written plan are, she will also demonstrate how to develop a plan that fits your…

MARYLAND SPECIAL What Now New Emphasis Programs for Regulators to Fine Dealerships


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Maryland New Car & Truck Dealers have been visited by DLLR and MD DEP at an alarming rate the past few years. Many dealers are unprepared for these visits, and are subject to substantial fines ranging from $20,000 to $75,000! What steps can Maryland dealers take to avoid such hefty (and preventa-ble) fines?

Join…

HRM Weekly - Navigating the Termination Tab


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Join Peter Nyvall, KPA’s HR Management Technical Support Analyst, as he takes a weekly look at Human Resource Management. Peter will demonstrate tools and nuances of the HR platform, answer questions, and provide trainings.
This week Peter will be demonstrating the many uses of the termination tab in the KPA HRM system, including:

How…

HRM Weekly - How to Use the KPA New Hire Tab


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Join Peter Nyvall, KPA’s HR Management Technical Support Analyst, as he takes a weekly look at Human Resource Management. Peter will demonstrate tools and nuances of the HR platform, answer questions, and provide trainings.

This week Peter will be demonstrating the many uses of the termination tab in the KPA HRM system, including:…

Navigating the Maze of Healthcare Benefits


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With the Affordable Care Act now operating in full force, it’s up to dealers to select the right benefits for their employees. In this webinar, KPA’s Kathryn Carlson will discuss the implications of the Affordable Care Act on your current benefit program, as well as provide information on:

• Self-insurance options
• Private…

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