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More than three dozen auto industry sites and media channels throughout the blogosphere, Facebook, LinkedIn, Twitter, YouTube, Slideshare, Wordpress and other popular auto industry targeted networks.


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by Ralph Paglia Ford_Focus_RS

2017 Ford F-150 Raptor by DeBerti Design SEMA

by Ralph Paglia 2017 Ford F-150 Raptor by DeBerti Design SEMA

Mustang by Ford

by Ralph Paglia Mustang by Ford

2017 Ford F150 Raptor

by Ralph Paglia Ford Raptor rear view

Ken Grody Ford SYNC Seminar Invitation

by Ralph Paglia Ken Grody Ford SYNC Seminar Invitation

dealerELITE Featured Blogs

Don’t Be Fooled: New Google Attribution Announcement is NOT a Silver Bullet

I’m sure many of you have heard about Google’s new attribution offering as there has been much buzz about it lately – but don’t be fooled as this is not a silver bullet for auto dealers – in fact, FAR…

Expect to Lose

One of the things I have learned about life is there will be times of great loss. You won’t get the job or promotion. You might face an illness with a family member, coworker or even yourself. You might struggle financially and be challenged every week as you try to pay your bills and meet your commitments.…

The Power of WHY

One principle that I talk about in my workshops and in my upcoming book, Unstoppable, is the power of having a WHY. Your WHY is all about your purpose – what moves you, your reasons for doing what you do.

 

What it really boils down to is: “Why do you get up in the morning,” and “Why should anyone else care?” In other words, what do you want for yourself (your goals in business and dreams in life)? But your WHY isn’t just about yourself. It’s also about: who you want to…

Is 2 Percent Good Enough for You?

Every dealer wants a nice healthy portion of their market share. But what if it was only 2 percent? Would that be good enough? Probably not.

Well, according to a recent interview in Automotive News, North American chief for Mazda, Masahiro Moro, thinks it is… However, in the article he states that…

Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And Panelists

http://www.InternetSales20Group.com 267-319-6776 

Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And Panelists

The #IS20G Training Conference is one of the…

ADM Professional Community Videos

Progressive Retail Episode 25 - Training Circle


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On today’s show Cory highlights the 7 Circles of High Profit High Volume Internet Sales Success, emphasizing the Training Circle. Cory's weekly show on CBT…

Progressive Retail Episode 22 Circle of Coaching


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On today’s show Cory discusses the Coaching Circle as part of the 7 circles of internet sales success. Cory's weekly show on CBT Automotive News. Original…

Merry Christmas 2016


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Kim Clouse makes the Mini from 2009 come alive at Christmas for Ralph

*The Recruiter* Episode 6 What is the Job Seeker Really Looking For? How to


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http://www.automaxrecruitingandtraining.com/ The "soft Skills" that job and Career seekers are truly looking for. Appreciation for effort and results, a…

Cory Mosley - Progressive Retail Episode 20 Circle of Engagement


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On today's show Cory targets Internet Sales at Dealerships, providing positive action steps through the 7 Circles of High Profit Cory's weekly show on CBT…
 

Do You Have a High Quality Product or Service for Car Dealers?

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Latest Activity

Simon Leggett posted a blog post

Weekend on Wheels: How to Make It Super Exciting?

It’s the leisure time again and you surely don’t want to wait any longer to make most of it. People are getting their backpacks ready for spending a quality holiday stint with their family and friends. In fact, the days just before the arrival of summers allow almost every living being to freshen up and reset their day to day activities. It is also a perfect opportunity to spend a quality time with your family and strengthen your bonding even more.Thus, the weekend getaway is the perfect…See More
Mar 8
Maria Smith posted a blog post

E-Magazine Advantages

In modern world businesses remind about themselves in all possible ways. Ads in newspapers, TV and radio commercials, banners, ads on the Internet and so on. Separately each of these advertising channels is an excellent and surely winning practice to declare about your business, convert shoppers into buyers and sell your inventory. But today’s technologies allow advertisers to combine different media ways to achieve the maximum effectiveness of their advertising campaigns. One of such…See More
Mar 7
Maria Smith is now a member of Automotive Media Partners, LLC
Mar 7
james essien is now a member of Automotive Media Partners, LLC
Feb 4

Featured Blog Articles from the ADM Professional Community

How to improve service experience in 2017? Try texting!

After a quarter of a century, auto dealerships have finally started realizing that technology works for them, not vice versa. As 2017 has opened the door for innovation, such as virtual reality, but in order to reach this level, the entire car industry needs to…

6 Ways to Win Over Consumers Before They Hit the Dealer Lot

You could have the most friendly receptionists, the smoothest sales team, the most impressive showroom, and even the best F&I department in town, but none of that matters if no one is there to experience it.    

The average vehicle shopper only visits 1-2 dealerships before…

Is 2 Percent Good Enough for You?

Every dealer wants a nice healthy portion of their market share. But what if it was only 2 percent? Would that be good enough? Probably not.

Well, according to a recent interview in Automotive News, North American chief for Mazda, Masahiro Moro, thinks it is… However, in the article he states that…

Ad Blockers: If You Can’t Beat Them, Join Them

In the great wide world of online, display ads are everywhere. Top of the page, right, left, bottom – and, sometimes even popping up and floating in your face. Many consumers find these ads intrusive, especially when they are irrelevant. So, they simply ignore them – or, stop visiting the sites on which they…

Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And Panelists

http://www.InternetSales20Group.com 267-319-6776 

Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And Panelists

The #IS20G Training Conference is one of the…

Blog Posts

Car Dealer Resource Links for Automotive Professionals

Automotive Industry Online Resources for Car Dealers and Automotive Professionals

Listed Below are several groups of useful and important links

for Automotive Professionals and Car Dealers seeking to improve

business operations, marketing and sales for new and used vehicles,

service, repairs, parts and accessories...…

Continue

Posted by Ralph Paglia on February 18, 2010 at 5:10pm

Forum

Intelligent Lead Routing; What Is It?

Have you ever been in a situation where you were able to review leads prior to assigning those leads to a salesperson?If so, and if you are a sales manager who cares about increasing sales, you most likely looked at the characteristics of each lead before deciding which salesperson to assign that…Continue

Tags: Lead Routing, Internet Sales Manager, Internet Leads, Intelligent Lead Routing, Assigning Leads

Started by Ralph Paglia in Internet Lead Management Dec 7, 2010.

Internet Sales Managers; What is the Biggest Challenge You Have Faced Lately?

We would like to hear from some ISM's out there about what it is like being an Internet Sales Manager today and What is the Biggest Challenge You Have Faced Lately?

Tags: Lately, You Have Faced, Biggest Challenge, What is, Internet Sales Managers

Started by Ralph Paglia in Internet Sales Department Aug 3, 2010.

Automotive Media Partners, LLC Marketing Charts and Metrics

ADM Professional Community Forum Discussions

Where i can buy cheper and good beiben truck(Mercedes-benz)

Do you still worry about the way to get the best quality spare parts or trucks? If you want to find a credible bisiness partner, connect him: www.ymecn.com
Chongqing Yangtze machinery and equipment co., LTD. provides professional training and spare parts supplying services on related vehicles and equipments. …

Auto Finance Exclusive Lead Generation

We have our hands on a Solid Auto Finance Source that is converting great. Most importantly we are getting quality high price bids from premium buyers and dealers network. We are generating a decent enough volume too & pretty confident about our leads, quality and conversion.

We have space to add in a couple of major premium buyers for exclusive generation specifically. We are sort of looking for a Buy all kind of deal with a premium buyer which should give us enough space…

Looking for TOP GUNS 150K to 200K a Year B2B Sales!~

Looking for TOP GUNS! 150K to 200K a year!


B2B sales!~ Work your own hours, weekends OFF, time for family, and friends! 


Send your resume to estellehollqnd@icloud.com or IM her to learn…

4 Simple Effective Business Process Improvement Steps

The demand to improve your business continues to increase as expectations change, new technologies emerge and competition grows. An effective way to establish continual improvement within your organization is to conduct regular business process improvements (BPI).


* Address the existing processes, their relative health, and their roles in the company


* Identify how broken processes could be better aligned with the organization’s goals


* Define how the…

App promo video.

Online video has come a long way. From posting home videos (like your baby’s first steps!) to streaming live events, video has evolved into a promotional powerhouse, gaining millions of views and influencing consumer behavior. With that, of course, the app world caught up with the video trend with both Google Play and Apple Store giving publishers the possibility to link or upload a promotion app video to drive more downloads.

References:
- Original …

dealerELITE Latest Activity

DealerELITE's blog post was featured

DealerELITE's blog post was featured

So You Think You Could Sell Cars?

So You Think You Could Sell Cars? Did you ever wonder if you would be good at selling cars in today's market?Does the sales applicant in front you have the traits needed to succeed in Sales at your dealership ?Why do some Sales Consultant's succeed when others don't?dE asked Hire The Winners for the use of their Car Sales Simulator for the month of  June of 2017  dE members now have an opportunity to find out! dealerElite  believes we found the World's Most Effective Sales Aptitude Assessment.   All dE members and their friends now have the opportunity to use "The Car Sales Simulator" until the end of The Month . Take the "Car Sales Challenge" click on the link below now. http://www.hirethewinners.com/dealerelite Good luck,have some fun and thank you for being one of the Elite in the automotive industrySee More

Latest Activity at the ADM Professional Community

Steve White posted a blog post

Steve White posted a blog post

Don’t Be Fooled: New Google Attribution Announcement is NOT a Silver Bullet

I’m sure many of you have heard about Google’s new attribution offering as there has been much buzz about it lately – but don’t be fooled as this is not a silver bullet for auto dealers – in fact, FAR from it. Let me explain: Last Tuesday, Google announced an integrated reporting feature named Google Attribution. According to Google, this feature will integrate Google Analytics, AdWords and DoubleClick reporting, shifting from their past attribution model of last-click, to a multi-touch attribution model called, “data-driven attribution.” The announcement stated that this feature will be free. As Google Attribution is still in beta, and not yet rolled out to all users, it’s difficult to say exactly what features and data will be available. However, there is one thing I can say – this feature is not designed to bring better transparency, but rather to reinforce that advertisers should be spending more with Google! While I applaud Google’s desire to improve, and to report using a multi-touch attribution model, it appears to be another walled garden move that will over-attribute results to them. It’s also a massive stiff arm to third-party auto sites. And, it’s of little benefit to those dealers who realize the value of data which a truly unbiased multi-touch attribution brings. Why do I say that? First, Google’s attribution channels still won't organize traffic in a way that's actionable for auto dealers. The data will still be organized in a way that highlights conversions made by Google properties. Second, they will still only include spend data for Google properties. This means you won't be able to assess the efficiencies of advertising made through third party auto. And lastly, it won’t include view-through data, which is vital for dealers in understanding if their marketing efforts are working. These days, many consumers simply don’t click or convert, they just go into the dealership. Without view-through data, you wouldn’t know that the customer visited a third-party auto site, discovered the vehicle and then came into your dealership. You could then draw the conclusion that the third-party solution isn’t producing and cut a marketing partner that, in fact, has substantial influence in the buyer’s journey. Please realize that Google is just another vendor in the auto industry. That’s why they have an entire automotive team, speak at automotive conferences and cater to other automotive vendors. It all boils down to the fact that the automotive industry is very lucrative to them.I believe the reason most dealers don’t consider Google a vendor is a simple one: many of them don’t write checks to Google! In essence, however, dealers are writing those checks to Google - albeit through their ad agency, SEM provider, or other automotive vendor. When you look at it this way, Google Attribution is simply a vendor reporting to a dealer (or agency) how well their ads performed, while slipping in other touchpoints along the buyer’s journey so as to bring the illusion of transparency. Google Attribution doesn’t solve any problems for dealers. It’s simply a mirage meant to enhance a false sense of security with their marketing dollars. Once again, dealers lose as they rely on the digital blind spot that Google’s tempting them with.Google Attribution was not made for the automotive industry. It’s a step backwards in transparency and will essentially return third-party automotive sites to a click-based attribution model which, in the end, hurts dealers and denies them accurate data with which to make decisions. At the end of the day, Google’s message to dealers is: “Trust Us!” But, Google Attribution is simply Google grading their own homework and, even though we don’t have all the specifics as of yet, I’m willing to bet that at the end of the day Google will give themselves straight “A’s.”See More

Eileen O'Shanassy posted a blog post

Eileen O'Shanassy posted a blog post

5 of the Safest Green Cars on the Market Today

According to some of today’s automotive experts, there are five green cars with highly efficient safety tools and features worth considering. By investing in one of these vehicles, you'll help to reduce pollution and protect your passengers through each road trip. Take a look to see what some of the greenest cars on the market offer. Toyota PriusThe Toyota Prius is a very safe vehicle because it's equipped with Safety Sense. This unique technology provides peace of mind during various driving situations so inexperienced drivers and trained motorists can commute to different destinations confidently.This car also boosts safety during typical situations that involve errands. Because wireless technology for smartphones is included in the cabin, phones can be charged without using any wires. While gadgets are charging, passengers can take advantage of Toyota's Intelligent Clearance Sonar, which is a fun technology that enhances any driving adventure. Honda Accord Hybrid On the road, the Honda Accord Hybrid travels to various destinations with ease, as it's designed with a two-motor hybrid system. One engine propels the vehicle on the road, and the other basically charges the main engine when extra horsepower is needed.Honda Sensing is included with this automobile and it simplifies driving tasks in locations that have heavy traffic. Basically, the technology provides an alert whenever hazards on the road aren't noticed. The sensing system is also great for avoiding accidents that have to do with blind spots or not noticing motorcyclists on the road. Ford C-Max HybridBecause the Ford C-Max Hybrid has a unique app, this vehicle benefits strategic motorists. FordPass boosts safety in a practical way because it helps the driver schedule maintenance, reserve parking ahead of time, and request roadside services.When the Ford C-Max Hybrid is traveling on the road, driving habits can be managed by using Ford's SmartGauge with EcoGuide. This feature displays information so a driver can enhance the car's efficiency in the safest manner. Honda Civic HybridHonda designed the Civic Hybrid with efficient brakes, so this vehicle benefits aggressive drivers. Since the technology that powers the braking system has unique features, the car will operate differently based on how the pedal is pressed. For example, if the brake pedal is used intensely, the conventional braking components will stop the vehicle instead of the main braking hardware.  Lexus CT200hMotorists who need a car that can successfully commute in unfamiliar places should consider buying the Lexus CT. This automobile has an advanced navigation system that displays 3-D maps, up-to-date traffic information, and precise weather data. These features help drivers properly prepare for road trips so they can avoid rain, ice, and other hazards on the road.  All these cars and other vehicles are redesigned each year so key features can be adjusted to boost safety. For example, safety tools that provide different alerts are typically updated in the cabin for drivers, and tires that increase traction on the road are always redesigned so that drivers can prevent collisions with other motorists on the road.See More

Timmy D. James posted a video

Timmy D. James posted a video

Google's 5 Auto Shopping Moments - Part 2: Is It Right for Me

In this series of video blogs, Flick Fusion COO Tim James shares Google's 5 auto shopping moments that every dealership should know and how to take advantage...
 
 
 

AMP manages the ADM Professional Community, DealerElite, the AutoCon Conference and an extensive network of auto industry media channels

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Google's 5 Auto Shopping Moments - Part 2: Is It Right for Me


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In this series of video blogs, Flick Fusion COO Tim James shares Google's 5 auto shopping moments that every dealership should know and how to take advantage of those moments to lead customers to your…

Witt's Wise Words - Effective Strategies To Replenish Pre-owned/Used Car Inventory [VIDEO]


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ELEAD1ONE partner Bill Wittenmyer shares an effective, easy-to-implement strategy for maximizing profits and replenishing the pre-owned vehicle inventory at your dealership. Hint – it starts with service advisors.…

Internet Sales 20 Group 10 is Coming to Philadelphia, PA - July 10-12, 2017


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http://www.InternetSales20Group.com/ 267-319-6776 The #1 event in the entire Automotive Industry is back for more! The Internet Sales 20 Group 10 is coming…

Progressive Retail Episode 33 - The Me+3 Rule


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On this week’s episode of Progressive Retail, Cory explains The Me + 3 Rule. Asking the question, “Are you just trying to get through the call or are you…

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